As part of the European Mobility Week, the M’airidia challenge encouraged participants to leave their individual car or motorized two-wheeler at home for their commute to work and studies. Over five days, the 119 participants recorded 1,043 journeys, covering more than 16,000 kilometers without using a personal car.
The most used alternative transport modes were public transport (66.3%), walking (12.2%), cycling/e-bikes (10.2%), carpooling (9.7%), and scooters (1.7%).
The 2026 rankings, based on the proportion of alternative mode journeys per establishment, recognized Jean Spada (under 100 employees/students), Université Côte d’Azur – IMREDD (100 to 500), and Campus Sud des Métiers / CCI Nice Côte d’Azur (over 500). Three participants also won prizes in a prize draw.
The event saw the participation of companies such as Jean Spada and Fayat Bâtiment, as well as educational institutions like Centrale Méditerranée, ISCOM, CESI, EVOCAE, IFA, IFPS, ICS, Campus Sud des Métiers (CCI Nice Côte d’Azur), and Université Côte d’Azur (IMREDD and STAPS). This employer mobility plan is supported by ADEME in Provence-Alpes-Côte d’Azur.
The CCI Nice Côte d’Azur offers companies, local authorities, and public institutions personalized Employer Mobility Plans. These plans include a precise analysis of staff residence locations, a mobility survey of employees, recommendations to promote alternatives to individual cars, expertise for negotiating improvements with local authorities, and a data visualization tool to aid in piloting the employer mobility plan. Integrating mobility into development strategy is presented as a major challenge for the competitiveness of Azuréen companies.
