The town of Vaison-la-Romaine, within the Mont-Ventoux Park, hosted the federal seminar on Tourism and Brand organized by the Federation of Regional Natural Parks of France from September 22 to 25. The event took place at the Léo Lagrange Holiday Village – Le Hameau des Oliviers.
Over four days, the 60 Regional Natural Parks engaged in rich and dense exchanges, focusing on sharing, inspiration, and cooperation for the benefit of their territories. Topics covered included sustainable tourism, outdoor activities, and collaborative workshops.
Discovery tours allowed participants to explore the region, including the Toulourenc Valley and Ventoux Sud. They also visited emblematic businesses holding the Valeurs Parc brand, such as Nougat Silvain in Saint-Didier and the Château Pesquié estate in Mormoiron.
The highlight of the stay was the visit to the summit of Mont-Ventoux. Participants were treated to a breathtaking panorama of Provence, serving as a powerful reminder of the natural wealth that the Parks are committed to preserving and showcasing.




